Description
Yellow Coneflower (Echinacea paradoxa), also known as Ozark Coneflower, Bush’s Purple Coneflower, is a striking native wildflower known for its vibrant yellow petals—a rare trait in the echinacea family. Found primarily in southern Missouri, Arkansas, and south-central Oklahoma, it’s considered a threatened species in Arkansas and plays a valuable role in regional conservation efforts.
This resilient perennial grows well in a variety of garden settings, from prairie-style plantings to formal flower borders and pollinator gardens. It thrives in full sun and well-drained soils, typically blooming from late spring through summer. Its nectar-rich flowers attract butterflies, bees, and other pollinators, making it a key plant for supporting biodiversity.
Yellow Coneflower also self-seeds under the right conditions, allowing it to establish and return year after year. Whether you’re designing a native habitat or simply looking to add a bright splash of color, this low-maintenance beauty makes a cheerful, long-lasting addition to any landscape.





